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Details of PwC-Google JV revealed

Business

Accounting giant PwC has revealed its plans for an international deal with tech giant Google.

By James Mitchell 8 minute read

On Wednesday, PwC and Google announced the launch of a joint business relationship to bring new and innovative services to companies around the world.

According to PwC, the rapid pace of innovation in technology has fundamentally changed how and where work gets done, driving organisations to transform their businesses for the future, and the global accounting group believes its agreement with Google can help that transformation happen.

“For our clients, acquiring the knowledge most important to their operations, securing that information and using it optimally are critical – now more than ever before,” PwC Australia chief executive Luke Sayers said.

““PwC is teaming with Google to offer our joint knowledge and capabilities to clients – giving them one place to go, maximising experience and assets from both organisations,” Mr Sayer said.

The new joint venture will use the combined power of PwC’s analytical acumen and Google Cloud Platform to help businesses make the most of technology and information and be better equipped to compete, creating new services to reinvent and optimise operations, connect with consumers and provide an enhanced customer experience.

In addition, PwC and Google will guide companies seeking to break new ground in their businesses – not only to compete with new entrants and adapt to disruptive market forces – but also to lead the innovation themselves.

“Ultimately, our collaboration is about helping clients to embrace their journey to the cloud, and transform their organisations to thrive and maintain relevance in a rapidly changing world,” PwC managing partner, strategy & transformation, Sammy Kumar said.

Amit Singh, president of Google for Work, said millions of companies, large and small, look to Google to help them launch, build and transform their businesses.

“We’re delighted to enter into a relationship with PwC – a leading advisor for businesses around the world – to bring the best of Google to work and help companies innovate,” Mr Singh said.

“It's great to see PwC lead by example, accelerating their own journey to the cloud that will lead to enhanced collaboration, greater speed and ultimately, transform their business for the digital era.”

PwC has begun to introduce Google for Work products to its own operations and is transitioning 40,000 people in the United States and 5,000 people in Australia to Google Apps.

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