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For the second year running, the thoughts of accounting professionals are dominated by a challenging business risk arising from the continued global staff shortages.
How contextual learning helps to attract, retain and equip Generation Z accounting graduates
10 October 2022
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4 minute read
Wolters Kluwer launches CCH Learning Fundamentals interactive CPD
For the second year running, the thoughts of accounting professionals are dominated by a challenging business risk arising from the continued global staff shortages. The difficulty of securing and retaining key professional talent to meet growing client demands remains one of the accounting sector’s most significant issues. It is identified as contributing to higher costs and stalled growth.
Although the best strategy is to skill and upskill employees, not every firm can deliver staff practical on-the-job training because of limited in-house educational capabilities.
The solution to this challenge is an interactive approach to educating graduate accountants based on real-life, scenario-based training. Training that is also CPD certified.
Wolters Kluwer has recently launched a new offering for accounting professionals under the established and respected CCH Learning brand. The new offering, CCH Learning Fundamentals, is based on a virtual city which the graduate navigates using industry-leading gamification technology.
Professional training powered by immersive digital learning
CCH Learning Fundamentals users create an avatar and step into a fictional but realistic city, move around, find virtual clients, and make sensible choices to solve their problems. The business scenarios force users to understand the consequences of advising their clients, for example, a teacher with investment properties, an overnight Uber driver, a farmer and many more. Once the training content is worked through the graduate is tested.
Content is provided through immersive learning. It’s tailor-made for digital natives who learn actively and by doing, rather than by lectures. It has been shown that this approach to learning is highly effective for learners of all generations but especially those new to the workforce.
To enhance the learning experience, the scenario-based training is supported by access to relevant award-winning Wolters Kluwer CCH Australian Master Tax Guide content & webinars. This is crucial when clients expect higher service, advisory and communication levels from a well-equipped workforce.
The platform is enriched by giving real-time feedback
CCH Learning Fundamentals is designed for the junior accountant and based on the practical application of knowledge. It is a revolutionary, interactive approach to staff education and training.
It doesn’t stop there; the new digital training content gives learners and managers real-time feedback at the group and individual levels. The Tax Essentials program covers 15 topics and 60+ hours of training.
The ROI in staff training investment with such an innovative offering has never been higher. An effective graduate program helps young accountants transition from a theoretical understanding of tax to the practical application of concepts. Consequently, they deliver better value to clients and reduce the risk of errors and non-compliance.
Formal learning certificates and tracking of CPD hours are provided with CCH Learning Fundamentals. Learning & Development Leaders using CCH Learning Fundamentals can assess and prioritise what tasks present challenges for their teams – and which tasks need further application.
Flexible pricing options to suit all firm sizes and training requirements are available.
Register for a demonstration of CCH Learning Fundamentals today and see how your firm can attract and retain top staff and increase revenue opportunities.
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